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A survey, conducted by PermissionTV of more than 400 senior-level decision makers, has revealed advertising, marketing and media executives will increasingly migrate from a planning and experimentation phase to significantly increase implementation of their online video initiatives in 2009.

Nearly 60 percent of respondents consider interactive video experiences to be the next evolution for online video. You can check out my post about The Follow Your INSTINCT campaign by SamsungCanadaFilms to see an interactive video example done by a company way ahead of it’s time.

The survey is full of key findings that shouldn’t shock you because after all online video is…not gonna say it…yes I am…HOT!

I love the information, innovation and humor that comes from the guys at a Permission.tv Watch the presentation video they did for the survey.

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