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Anyone who has ever worked with me, knows how much I stress the CTA for any video marketing campaign. Without it, all the hard work you put into your marketing efforts, go to waste. BUMMER.
Ever see the lower third ads that run on the the bottom of some videos? Most of them [...]

There’s so much talk about the economy. Who to bail out. Where and how to spend the money we have. Money is a scary topic for some, even those who were on top just a few years ago…SO, if corporate marketing budgets have taken a beating, how’s the little guy to survive? Enter Social Media [...]

When I think of video email, I think of video, playing inside an email. Several companies offer video email services and I’ve gotten excited only to find that what actually happens when I send the email, is not what I wanted or expected. 
A few companies embed video into the email with code that calls the [...]